Why KP Away
Friendly for sensitive and eczema-prone skin
KP Away is fragrance free, paraben free and dye free. This makes our cream safe to use on sensitive and eczema-prone skin.
No alpha hydroxy acids
We found that AHAs and BHAs make keratosis pilaris worse. KP Away will never use any exfoliative or harsh acids.
No exfoliation
Through our research and development, we found that exfoliation is the opposite of what keratosis pilaris-prone skin needs. I realized this after many years, and it seems so obvious now
The best cream for keratosis pilaris delivers ultra hydration
Our truly novel approach and custom formula are based on the principle of keratin ultra hydration. All other products that claim to help keratosis pilaris use the same outdated approach of the 1970s of acidification and exfoliation, which destroys keratin. Instead, we use thickening and hydrating fatty acids such as stearic, myristic and palmitic acids.
AHAs and BHAs don’t help keratosis pilaris
Alpha and beta hydroxy acids are harsh acids commonly used in face peels. The subtypes of AHAs commonly used in skincare are lactic acid, glycolic acid, and citric acid. The most common BHA is salicylic acid (most commonly used in treating acne). If you’ve ever tried treating keratosis pilaris with creams or lotions, you probably already know that products that use these acids don’t help.
Why don’t they work for KP? These acids are designed to penetrate between the keratinocytes and cause destruction to the top layer of the skin. That is why they work well in peels. Unfortunately, this approach has never been proven to help Keratosis Pilaris, and instead causes stinging plus burning.
Why is exfoliation bad for keratosis pilaris?
Exfoliation is an excellent advertising term that is commonly used to imply a process where the top layer of the skin (stratum corneum) is removed to allow “new” and/or “healthy” skin to enter. Unfortunately, removing the top layer of skin leads to inflammation, which doesn’t do any good for people with keratosis pilaris or eczema. That’s why we recommend avoiding exfoliation (and those alpha/beta hydroxy acids) at all costs.
